The club is back

The community for brands to finally become data driven.

You'll learn how to use real shopper feedback and AI to research, test, and make confident decisions that drive more clicks, conversions, and sales.

Cancel anytime. No contracts.
A community by Product Pinion
From the room

Hear it from a member, not us.

One real result to start. More member wins landing here soon.

We applied an idea from the team to one of our cleaning products, and we saw an immediate 10% bump to CTR which has led to a higher average daily sale. Super good idea on your end! I'm working with the team to see what other products in our portfolio we can apply this to.
CD
Connor Dinkler
Conversion Club member
What you get

Gut feel got you here. A system gets you further.

Everything in this club runs on three things gut feel can't give you: real shopper feedback, automation that actually works, and a room full of operators already testing alongside you.

The latest strategies, live

One specific CTR, CVR, or AI strategy on the weekly call. What's working right now, not last year.

The exact SOPs we run

Every proven playbook and research SOP we use, ready to copy into your business the same day.

Automations & AI agents

Workflows that compress weeks of research into minutes, plus private tools and betas before anyone else.

A live test, every month

The testing theme of the month: a real case study going from hypothesis to result, start to finish.

Your listings, torn down

Bring your listing, your data, your roadblock. Leave with fixes from the three of us, live.

A room that keeps score.

Serious operators testing alongside you, sharing wins and losses. Show up, test, compound.

★ BUILT-IN ACCOUNTABILITY
3 brains are better than 1

Three specialists. The entire conversion problem solved.

You're not learning from one person with one playbook. You're getting three complementary brains who cover every side of conversion.

Matt Kostan
Matt Kostan
Shopper Research

The shopper-research engine: real consumer feedback and testing that tells you what to fix before you spend a dollar on it.

1,200+ SHOPPER VOICES PER TEST CYCLE
John Aspinall
John Aspinall
Systems & Automation

The systems and automation brain. A serious AI-automation streak (yes, he codes), turning testing into processes that run on their own.

AUTOMATES WEEKS OF RESEARCH INTO MINUTES
Dorian Gorski
Dorian Gorski
Creative & CTR

The creative and click-through brain, obsessed with the images, copy, and angles that win the click and lift conversion.

13 YEARS, 3,000+ OPTIMIZATIONS RUN
Shopper data. Creative that converts.
Systems that scale. That's the whole triangle, in one room.
DATA
Matt
CREATIVE
Dorian
SYSTEMS
John
Membership tiers

Pick your room.

Every tier includes the full system: community, resources, weekly calls, and playbooks.

Member
$159 / month
The full system.
  • The Conversion Club community
  • Weekly live calls
  • Full resource library
  • Tools and resources
Get Started
Brands & Agency
$1,499 / month
Conversion at scale.
  • Everything in Pro Circle
  • Up to 10 team seats
  • Train your entire team
Get Started

If conversion has felt like guesswork, this is where it becomes a system.

Research, hypotheses, tests, and decisions you can trust: run faster, cheaper, and more often than you thought possible.

CANCEL ANYTIME · NO CONTRACTS · EVERY TIER, THE FULL SYSTEM